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Salesforce MC-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Account Engagement Specialist Sample Questions:

1. By default Marketing Cloud Account Engagement will sync with what types of accounts in Salesforce?

A) Lead Accounts
B) Persons Accounts
C) Contact Accounts

2. What information is required when creating a prospect manually?

A) Campaign, Company, Email, Score
B) Campaign, Email, Full Name, Profile
C) Account, Email, Profile, Score
D) Campaign, Email, Profile, Score

3. Which two requirements must be met in order to have both e Lead end a Contact field sync with the same Marketing Cloud Account Engagement prospect field? Choose 2 answers

A) The Lead and Contact fields must have the same API name.
B) The Lead and Contact fields must have the same Salesforce field label.
C) The Marketing Cloud Account Engagement field must be a drop-down field.
D) The Marketing Cloud Account Engagement field must be mapped to the Salesforce field.

4. Your client wants to filter out their own IP address that is currently skewing their results. What do you recommend they use?

A) Visitor Filters
B) Completion Actions with a filter
C) An Automation Rule
D) Add rules to the Marketing Cloud Account Engagement tracking code.

5. What must be true for a Salesforce Opportunity to sync to Marketing Cloud Account Engagement?

A) The Opportunity must have the "Marketing Cloud Account Engagement" record type.
B) The Opportunity must be created by a Sales user who is also a user in Marketing Cloud Account Engagement.
C) The Opportunity must be sourced by Marketing Cloud Account Engagement marketing activities.
D) The Opportunity must have a Contact Role that is syncing to a prospect in Marketing Cloud Account Engagement

Solutions: