UPDATED [May 10, 2024] Pass Salesforce Certified Marketing Cloud Developer Exam Exam with Latest Questions [Q89-Q112]

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UPDATED [May 10, 2024] Pass Salesforce Certified Marketing Cloud Developer Exam Exam with Latest Questions

Marketing-Cloud-Developer Exam Practice Questions prepared by Salesforce Professionals


Salesforce Marketing-Cloud-Developer exam is designed for professionals who want to prove their knowledge and skills in Salesforce Certified Marketing Cloud Developer. Salesforce Certified Marketing Cloud Developer Exam certification is a great way to demonstrate your expertise in developing and implementing marketing campaigns using the Salesforce Marketing Cloud platform. Marketing-Cloud-Developer exam is perfect for individuals who are looking to advance their careers in marketing automation, email marketing, and customer relationship management.


Salesforce Marketing-Cloud-Developer certification exam is designed for individuals who want to validate their expertise in building customized solutions within the Salesforce Marketing Cloud platform. Salesforce Certified Marketing Cloud Developer Exam certification is intended for developers who have experience in creating and implementing solutions using Marketing Cloud APIs, AMPscript, and SQL. Salesforce Certified Marketing Cloud Developer Exam certification exam focuses on testing the candidate's knowledge of Salesforce Marketing Cloud's features and capabilities, including email marketing, mobile messaging, and social media advertising.

 

NEW QUESTION # 89
NTO had an Enterprise 2.0 account; subscribers unsubscribes from the business unit only. A developer is identifying subscribers who unsubscribed from any of the NTO child business units. Which method would identify the most accurate status for subscribers of each business unit?

  • A. Create Data Extract of all Subscribers within the Parent Business unit
  • B. Query unsubscriber from _Subscribers within the Parent business unit
  • C. Create Data Extracts of All Subscribers within each Child business unit
  • D. Query status from _ListSusbscribers within the Parent business unit

Answer: C


NEW QUESTION # 90
Northern Trail Outfitters has created subscriber attributes including AGE under Profile Manager within their Enterprise 2.0 account.
How would a developer retrieve subscribers over 30 years of age?

  • A. Create a query that references the _Subscribers data view
  • B. Create a filtered Group of subscribers with AGE more than 30
  • C. Create a query that references the _EnterpriseAttribute data view
  • D. The data cannot be retrieved with a query

Answer: B


NEW QUESTION # 91
A developer wants to build an audience by identifying subscribers who opened a specific email. Which query should the developer use?

  • A. SELECT SubscriberKey FROM _Open WHERE JobID = '1234'
  • B. SELECT SubscriberID FROM _Open WHERE JobID = "1234"
  • C. SELECT * FROM _Open WHERE JobID = "1234"
  • D. SELECT * FROM _Open WHERE ListID = '1234'

Answer: A


NEW QUESTION # 92
NTO uses data extensions to manage the subscriber information used for their email sends, and those sends includes calls to update records with new or different subscriber information. The developer handling these records writes some AMPscript to check and see if the data extension containing those records updated using an InsertDE() call if the record doesn't yet exist. Why would the developer receive an error stating the application cannot insert a duplicate value for the primary key in the data extension?

  • A. The InsertDE function cannot be used at send time
  • B. The InsertDE function will always insert two rows into a data extension as part of the call
  • C. The InsertDE function comes after the system added the row as part of the email send
  • D. The InsertDE function cannot be used with name and value pairs

Answer: C


NEW QUESTION # 93
A developer needs to import a file into a data extension which contains transactional dat a. The file includes a column labeled Purchase_Price with values varying from '$.05' to '$100'.
What Data Type should be used to prevent loss of data'

  • A. Text
  • B. Number
  • C. Decimal(9,2)

Answer: B


NEW QUESTION # 94
A developer is using the REST Authorization Service to obtain an OAuth access token. Which method should be used to include the access token in the API requests

  • A. Include the header Authorization: Basic your_access_token
  • B. Include the header Authorization: Bearer YOUR ACCESS TOKEN
  • C. Include the header x-access-token: your_access_token
  • D. Include as a query parameter access_token=Y0UR_ACCESS_TOKEN

Answer: B


NEW QUESTION # 95
A developer initiated a batch delete of Contacts in Contact Builder due to an import error during implementation. There are over two million records that need to be deleted.
Which two factors should be considered when batch deleting large volumes of contacts?Choose 2 answers

  • A. To more quickly remove contact information, use the suppression period length of 14.
  • B. The suppression status does not show for individual contacts until the entire batch processes.
  • C. The deletion process supersedes other automated account activities.
  • D. Up to one million records can be deleted in each batch.

Answer: B,C


NEW QUESTION # 96
A developer wants to programmatically inject Contacts into a journey via REST API. What is the recommended route using POST data extension fields and values?

  • A. /contacts/v1/contactEvents
  • B. /interaction/v1/eventDefinitions
  • C. /interaction/v1/events
  • D. /interaction/v1/interactions

Answer: C


NEW QUESTION # 97
Which programming language should be used in email messages? Choose 1.

  • A. Both
  • B. Either AMPscript or SSJS
  • C. SSJS only
  • D. AMPscript only

Answer: B


NEW QUESTION # 98
A developer wants to expand their knowledge of Query Activities. They want to identify email addresses that have bounced in the last 30 days, along with the Bounce Reason and some additional subscriber specific data; however, the SQL they have written does not return any records. Below is the SQL statement:

What updates should be made to ensure this SQL statement returns the desired results?

  • A. Marketing Cloud _Bounce data view does not contain EmailAddress. They should join on SubscriberlD.
  • B. Marketing Cloud does not allow DateAdd functions in Query Activities. They should define a specific date.
  • C. Marketing Cloud does not allow use of GETDATE function. They should define a specific date.
  • D. Marketing Cloud Data Views only hold 20 days worth of data. They should narrow scope of DateAdd function.

Answer: A


NEW QUESTION # 99
A developer is implementing a custom profile center and using the LogUnsubEvent request. Which parameter is required for the event to be tied to the appropriate send?

  • A. ListID
  • B. SubscriberKey
  • C. Unsub Reason
  • D. JobID

Answer: D


NEW QUESTION # 100
A developer identified duplicate contacts and initiated a Contact Delete process for 10 million subscribers. How could the process be expedited?

  • A. Delete any unnecessary Sendable Data Extensions
  • B. Manually delete subscribers in All Contacts
  • C. Stop current delete process and delete smaller groups
  • D. Change the Suppression value to a larger value

Answer: A


NEW QUESTION # 101
A developer wants to add an image to Content Builder via the API and retrieve the image's published URL.
Which method should the developer use?

  • A. POST to the RESTAPI/asset/v1/content/assets and parse the FileProperties parameter
  • B. POST to the REST API/asset/v1/content/categories and parse the Description parameter
  • C. GET using the RESTAPI/asset/v1/content/assets and parse the FileProperties parameter
  • D. Use the SOAP API to create a Porfoglio object and idenfity the Source property

Answer: C


NEW QUESTION # 102
NTO wants to exclude sending an email at send time to those with a record on the 'Exclude' Data Extension. The primary key on this data extension is Subscriber Key. How would a developer write the Exclusion Script?

  • A. Lookup ('Exclude','SubscriberKey', 'EmailAddress', emailddr_)
  • B. Rowcount (LookupRows('Exclude',SubsciberKey,_SubscriberKey) >0
  • C. Rowcount (LookupRows('Exclude','SubscriberKey,_SubscriberKey) >1
  • D. Lookup ('Exclude','EmailAddress','SubscriberKey',SubscriberKey)

Answer: B


NEW QUESTION # 103
A developer is leveraging the SOAP API to dynamically display Profile and Preference Attributes in a custom profile center. Which method could be used to support the dynamic functionality?

  • A. Configure
  • B. Extract
  • C. Perform
  • D. Describe

Answer: D


NEW QUESTION # 104
A doctor's office creates Populations for staff, patients and vendors. What is the maximum number of Populations that should be created to ensure performance?

  • A. Five
  • B. One
  • C. Three
  • D. Unlimited

Answer: C


NEW QUESTION # 105
A developer wants to expand the functionality of existing code which was written in AMPscript, but prefers to use Server-Side JavaScript (SSJS) for updates.
Which SSJS statement will retrieve the value of the AMPscript variable named subKey?

  • A. Var.Get("subKey");
  • B. Variable.GetTValue (''@subKey") ;
  • C. Var.Retrieve("@subKey");
  • D. Variable.SetValue("subKey", "Value");

Answer: B


NEW QUESTION # 106
A developer wants to create a Send Log Data Extension to increase efficiency with tracking email sends.
Which two best practices should the developer remember when configuring the Send Log Data Extension? Choose 2 answers

  • A. Create a number of fields equal to the fields in the source data extension.
  • B. Limit custom fields in the data extension to 10 or fewer.
  • C. Use Data Retention to limit the amount of data captured.
  • D. Maximize the field size to accommodate all incoming data.

Answer: A,C


NEW QUESTION # 107
Northern Trail Outfitters uses a number to uniquely identify contacts across different marketing channels.
Which two actions should the developer take to ensure the contacts relate across channels in Marketing Cloud when working with the data model?
Choose 2 answers

  • A. store the numeric unique identifier value as a Text data type In data extensions.
  • B. Create Attribute Groups linking the unique identifier to the Contact for each channel.
  • C. Link the numeric field value to the Contact ID in Attribute Groups in Contact Builder.
  • D. Use a unique identifier spec fie to each channel and automatically connect then-..

Answer: A,C


NEW QUESTION # 108
Northtrn Trail Outfitters has set up their North American business unit to unsubscribe at the business unit level.
Which dataview would they query to identify all subscribers who are unsubscribed from that Business Unit?

  • A. .Subscribers
  • B. _BusinessUnitUnsubscribes
  • C. ListSubscribers
  • D. ENT._Subscribers

Answer: B


NEW QUESTION # 109
A developer wants to create a CloudPage which is linked from an email. %%[SET @point = RequestParameter(x) SET @value = 5 IF Length(@point) > 1 THEN SET @value =1 ELSEIF Length(@point)>2 THEN SET @value = 2 ELSEIF Length(@point) >3 THEN SET@value = 3 ELSEIF Length(@point) >4 THEN SET @value = 4 ENDIF]%% Which is the expected value of @value if x =
'Tacos'?

  • A. 0
  • B. 1
  • C. 2
  • D. 3

Answer: D


NEW QUESTION # 110
A developer wants to populate a data extension with the date of the most recent click for each subscriber.
Which query would accomplish this?

  • A. SELECT c.SubscriberKey, MAX(c.eventDate) AS eventDate FROM _Click c GROUP BY c.SubscriberKey
  • B. SELECT c.SubscriberKey, c.eventDate FROM _Click c WHERE c.IsUnique = 1
  • C. SELECT c.SubscriberKey, MIN (c.eventDate) AS eventDate FROM _Click c GROUP BY c.SubscriberKey
  • D. SELECT TOP 1 c.SubscriberKey, c.eventDateFROM _Click c ORDER BY c.eventDate DESC

Answer: A


NEW QUESTION # 111
Which AMPscript function returns the result of interpreted code within a code block and includes the result in the rendered content, where the code block is located?

  • A. TreatAsContentArea
  • B. Output
  • C. V

Answer: A


NEW QUESTION # 112
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Salesforce Marketing Cloud platform is a powerful tool for marketers to create personalized customer journeys and automate marketing campaigns. The Marketing-Cloud-Developer Exam focuses on the development aspects of the platform, including creating custom data models, developing and deploying email templates, and integrating Marketing Cloud with other Salesforce products.

 

Marketing-Cloud-Developer Exam Practice Materials Collection: https://examsdocs.dumpsquestion.com/Marketing-Cloud-Developer-exam-dumps-collection.html